![]() It might take a few months before there’s any real evidence of that, but the beauty of rap is that everybody takes everything so personally, and a little rivalry is all it takes to put fire back into dormant bellies. Sorry Lupe, nobody cares what you think.īut whatever the standard of the replies or even the verse itself, Kendrick’s words will have an impact. It’s a dis track that casts its net so wide that even those that aren’t mentioned feel bizarrely violated by their exclusion, clamouring to record response songs that have so far had less cultural impact than even the top YouTube comments on the original. Obviously, I’m talking about what might irritatingly be referred to as that verse from Big Sean’s ‘Control’, in which he flexes his newly toned rap biceps and lays down the gauntlet to, well, pretty much everyone. ![]() Hello and welcome to a new edition of Champion Sound, a column that was mostly written before Kendrick decided to light a fire under the rap game and sit back to watch the sparks fly.
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